2025
This page lists all the features and improvements for the previously released Demo System Next tools and public projects pre-configured demo scenarios.
November '25 updates
Public Luma - Real-time CDP Collaboration demo
We now have a Real-time CDP Collaboration demo environment ready for the Luma (Advertiser) and the Adobe (Publisher) within our public projects.

Public Frescopa - Audience-Based Brand-Initiated Campaign
The out-of-the-box demo in the Frescopa public project sandbox showcases how AJO's Orchestrated Campaigns capabilities enable marketers to create sophisticated, multi-step, multi-channel campaigns, with advanced audience segmentation and brand-initiated messaging — all from a single, unified platform.

Quick Setup - Orchestrated Campaign for the CPG industry
The Frescopa Advanced preset now configures Orchestrated Campaigns schemas, datasets, and data file uploads to showcase various use cases with the Frescopa demo brand if you have Orchestrated campaigns set up on your AJO sandbox.

Learn more
⚒️ Tools - B2C Data Feed improvements
The B2C Data Feed now allows you to set the Execution Frequency. Additionally, the first execution will begin one minute after configuration, instead of 24 hours later as before.

=> Try it now!
October '25 updates
⚒️ Tools - B2C Data Feed
The new B2C Data Feed tool helps you accelerate data configuration and automatic data refreshes to ensure Profiles, events, and segment qualifications stay current.

Learn more
📱Live Demos Mobile App Updates
The Live Demos mobile app now supports the new AJO Content cards layout options. Additionally, the latest Mobile SDK version includes support for reporting impressions and interactions for Content Cards and Code-based Experiences.

📦 Public Bodea - New Live demos
Easily showcase personalization use cases for AEP x Target and Marketo Web personalization on the Bodea website.

September '25 updates
Public Projects - AJO ESP Frescopa Demo
The out-of-the-box demo showcases the capabilities described above through a pre-configured demo flow. The demo is set up within the Frescopa public project in Adobe Demo System Shared. The Website, CX App, and Live Demo Mobile App are all connected to the DSN Frescopa Public project.

August '25 updates
The New Live Demos Mobile App is GA! 🚀
The Live Demos mobile app lets you deliver customized demo experiences anywhere, boosting engagement, flexibility, and customer impact. It supports various customer interactions, including generic demos for marketing events, tailored demos for RFP presentations, and Hands-on Labs.

Public Bodea - GenStudio with Marketo & AJO B2B integration
The live demo flow in the Adobe Demo System Shared (ADSS) demo org showcases how GenStudio for Performance Marketing integrates with Marketo and AJO B2B, connecting your content supply chain with your account orchestration strategy. This results in more streamlined and scalable campaign activation.

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AJO Experience Decisioning for various industries
As the Experience Decisioning offering becomes stronger, we have decided to update existing Offer Decisioning scenarios to leverage Experience Decisioning.

Quick Setup: Mix Modeler Support Updates
In collaboration with the Mix Modeler product team, we have updated the automation to set up new AMM demo data by creating schemas, datasets, and ingesting data into the appropriate datasets.

Public SecurFinancial - CJA Report on Decisioning
We have created a new FSI CJA project to analyze Marketing Journeys, Action performance, Events performance and Experience Decisioning using data streamed everyday into the Public SecurFinancial sandbox:

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Quick Setup – FSI Support for Experience Decisioning Automation
We are happy to announce that Quick Setup now helps you configure, in your AJO sandbox, your Experience Decisioning offer schema, offer catalog, and more.

June '25 updates
Public Luma - CJA Report on Decisioning and Target activities
We have created a new panel in the Retail stream analysis dashboard to analyze code-based campaigns utilizing Decisioning, as well as another panel to examine Target activities.

Public Bodea - CJA B2B Edition Live Demo
This live demo includes a live demo dataset available to be added to CJA B2B Edition enabled companies and a pre-configured CJA B2B Edition - Use Case Demo dashboard available in the Adobe Demo System Shared organization (available to Adobe employees only)

May '25 updates
Public Luma - CJA Data Streaming Analytics
A new CJA Project for Retail is now available, built using Profiles and Events streamed daily into the Public Luma sandbox and AJO Campaigns, journeys, and more.

Mobile App – DSN Mobile app Beta release
More public projects are now connected to the new mobile app. Some of them also got a brand new design (SecurFinancial, CitiSignal) and scenarios. You can also create a custom project starting from the retail template:

Public Bodea - B2B Account Orchestration demo
We can now demonstrate 3 live scenes from the B2B Account Orchestration sales play using CJA for B2B, B2B Real-time CDP, AJO B2B, and Marketo in the Bodea Public project sandbox.

Microsite - New templates
We have added new Microsite templates, including two new vision portal and resource hub templates, which are now available using Demo Brands assets.

Quick Setup - Experience Decisioning Support for the Retail industry
We are happy to introduce the support of AJO Experience Decisioning in the Quick Setup. This will help you to configure the offer schema, offer catalog, and more in your AJO sandbox. More industries will be added soon.

Zoltar Demo Pilot x DSN
We are pleased to announce Zoltar Demo Pilot’s integration with Luma Retail in Demo System Next & Live Profile Builder for EDS-based sources. This enhancement allows the swift creation of customer-tailored projects by dynamically importing assets from live websites, significantly improving demo personalization and efficiency for our valued customers and partners.

Public Luma - GenStudio & AJO integration
Demonstrate how GenStudio Performance Marketing and Journey Optimizer, integrate seamlessly to enhance marketing workflows, allowing for the creation, management, and activation of personalized content across various channels.

April '25 updates
AJO - FSI template for AEM Dynamic Media integration
The Asset Selector now supports dynamic media, allowing you to seamlessly select and use approved dynamic media renditions within Journey Optimizer. A new step-by-step guide is now available to create a SecurFinancial example.

New B2C Data Generator
Introducing a new UI to generate Profiles and Events, featuring data localization, in-line editing, automated ingestion, and a summary of event types:

Quick Setup - Mix Modeler Data files import automation
The Quick Setup Mix Modeler preset will now import the 17 data files needed to configure a Mix Modeler demo in your sandbox:

Public Projects - Marketo Advanced BI Analytics
We now have an advanced report creation capability for our customers who want to dig deeper into their Marketo data. We may know it as “Revenue Explorer”, “Advanced Report Builder”, or “Advanced BI Analytics”.

Public Projects - Marketo New Email Designer
This demo showcases how marketers can streamline email creation and stay on-brand using the enhanced email editor, Adobe Express tools, AEM integrations, and more. It highlights faster campaign execution through simplified editing, quick content updates, and easy asset creation with Adobe Firefly.

Campaign V8 - Example of Retail Survey
We've added a new survey example for the retail industry in the Campaign v8 Shared demo instance in the Adobe Demo System Shared demo org.

March '25 updates
UI/UX Improvements for Workspace and Project views
The Workspace and Project list screens have been improved to help you easily find what you need with additional filters and better navigation.

Public projects
- Public Luma - The product catalog has been updated with seasonal collections.
- Public Luma - AJO Journeys have been updated to support the new Mobile app.
- CJA Data refresh - We have updated the data used by Luma, we.Healthcare, SecurFinancial, Binji+, and Carvelo CJA projects.
- Public Bodea - Marketo Measure demo data has been refreshed.
Tools
- Environment Admin - The message has been improved for users with no sandboxes assigned to the selected IMS organization.
- IMS Org Admin - The user will now be informed if the IMS Org has already been created and will indicate who the admin is to contact.
Experience Builder
- Product list component - We have limited the component options to avoid incorrect option configurations that could redirect users to the wrong product pages.
Quick Setup
- Marketo Source - We have updated the configuration template to align with the latest changes in the source connector API.
- Luma advanced - The Launch data elements and rule have been added to support the Chatbot in custom projects.
- SecurFinancial advanced - The Launch data elements and rule have been added to support the Chatbot in custom projects.
- DSN Mobile App Alpha - A new version of the Mobile project has been released.
Mobile App
- DSN Mobile Alpha
- New components are supported, and bug fixes.
February '25 updates
Adobe System Status highlights
The Workspace and Status pages now display the Adobe System Status updates concerning the DX solutions supported by DSN.

AEM Content Fragments in AJO For Luma, Securfinancial & Bodea
Demonstrate how AEM Content Fragment integrates with AJO Email Designer, utilizing the new Luma, SecurFinancial, and Bodea Content Fragments within the Adobe Demo System Shared organization:

Learn more
Healthcare use cases for Federated Audience Composition
We have created a new Snowflake database to assist you in demonstrating Prescription Reminder, Scorebase segment and Critical Illness care use cases effortlessly within our ready-to-use Adobe Demo System Shared/Prod AEP sandbox:

Learn more
January '25 updates
Telecommunications use cases for Federated Audience Composition
We have created a new Snowflake database to assist you in demonstrating Cross-sell and Plan subscription reminder use cases within pre-configured sandboxes:

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Commerce AEP preset configuration
Demonstrate the AEP-Commerce integration by creating dedicated data structures, including schemas and datasets. This process uses a data stream that facilitates the connection with AEP and helps you to include the Profile Viewer. This enhancement makes it easier to prepare a new AEP and Commerce demo.

Public projects
- [Public Luma]
- AJO Experience Decisioning now delivers Luma offers. Learn more
- Product images are now hosted on S3 instead of Commerce.
- [Public Citisignal]
- AJO Experience Decisioning now delivers Citisignal offers. Learn more
Quick Setup
- We have introduced a retry mechanism during the preset installation to significantly reduce failures due to API timeouts.
- Enhanced the Target preset to have one rule instead of two. It also has an additional custom action to update your Workspace ID.
- Images used in the Luma web template are now hosted on S3.
Websites
- The issue with the Selection component not displaying values has been resolved.
Mobile App
- A new preset for the DSN Mobile App Alpha version has been released.